How To Get More Coaching Clients When You’re Starting From Zero: A Real World Case Study (Featuring Julie Artis)

Jul 26, 2022

New (and yet still a seasoned veteran) to the coaching arena, Julie Artis sits down with Kelsey to talk about her journey from academia to coaching. Julie shares her successes and challenges as she honed in on her coaching specialty, launched her business from the ground up and experiences of gaining clients. 

What we’re talking about…

• Kelsey reflects on her relationship with Julie, how Julie has grown in her own business, and why she is such an incredible case study for coaches just getting into the game
• Julie shares about her background in academia and research in women’s work and mid-life transitions 
• Julie provides a chronological timeline of starting her business in which she spent the first few months hiding behind the chore of building a website
• Julie shares about the first workshop she created and how that evolved into her path to becoming a coach
• Julie talks about her trial in coaching divorced women and how that pushed her towards another focus 
• Tips and tricks for finding a coaching specialty (hint: try it out on real people!)
• How Facebook groups have helped Julie find and appeal to her target audiences 
• The central role and interest Julie has found in women’s work and second chapters 

A {free} Tool or Two! 

Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. 

• How To Plan Your Business
• The Coaches Pricing Calculator 
• The Coaches Workshop: A “Framework” For How To Be An Exceptional Coach & Create Consistent Monthly Income

Links Mentioned

Julie Artis’ Website 

Free Quiz! : Is it time for a career change?

Kelsey Murphy’s Website 

Kelsey Murphy’s Instagram